Business, Management and Marketing at University of the Cumberlands
Business, Management and Marketing is the second most common field at University of the Cumberlands: 247 graduates in 2023, or 17.9% of everyone who completed a bachelor's degree there that year. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at University of the Cumberlands it is 1x that, about as common. 54% of those graduates were women.
Is business, management and marketing competitive at University of the Cumberlands?
Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.
University of the Cumberlands admitted 2,585 of 2,606 applicants for fall 2023 (99%). Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of the Cumberlands. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of the Cumberlands's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
How to apply to University of the Cumberlands for business, management and marketing
What readers look for from applicants who declare this field, at any selectivity.
- Quantitative rigor: calculus or statistics and a strong math record
- Leadership with results: a club, a job, a venture, anything with numbers attached
- At schools with a separate business school, the business school's own rate is the one that matters
- Run your odds with the major set: your estimate at University of the Cumberlands for business, management and marketing →
Field guide: how admissions works for this major across schools.
Where else to study business, management and marketing
Other colleges in Kentucky and at a similar selectivity that award bachelor's degrees in this field.
Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Kentucky →
More majors at University of the Cumberlands
The other fields University of the Cumberlands graduates the most students in, 2023.
Questions about business, management and marketing at University of the Cumberlands
How many students major in business, management and marketing at University of the Cumberlands?
247 students earned a bachelor's degree in business, management and marketing at University of the Cumberlands in 2023, 17.9% of that year's 1,381 graduates (IPEDS completions, first majors).
Is business, management and marketing competitive at University of the Cumberlands?
University of the Cumberlands admitted 2,585 of 2,606 applicants for fall 2023 (99%). Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of the Cumberlands. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of the Cumberlands's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
What is the acceptance rate for business, management and marketing at University of the Cumberlands?
There is no official major-level acceptance rate; University of the Cumberlands reports one school-wide figure, 99%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.
Is University of the Cumberlands known for business, management and marketing?
By output, business, management and marketing is the second most common field at University of the Cumberlands and about as common there than at the average U.S. college (17.9% of graduates versus 18.64% nationally).
Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.