Business, Management and Marketing at University of South Alabama
University of South Alabama awarded 197 bachelor's degrees in business, management and marketing in 2023, 11.1% of its 1,772 graduates, which makes it the third most common field of study at the school. Nationally, 18.64% of bachelor's degrees are in this field, so it is less common at University of South Alabama (0.6x the national share). 51% of those graduates were women.
Is business, management and marketing competitive at University of South Alabama?
Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.
University of South Alabama admitted 8,247 of 12,593 applicants for fall 2023 (71%), and the middle 50% of admitted students scored 970 to 1190 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of South Alabama. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of South Alabama's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
How to apply to University of South Alabama for business, management and marketing
What readers look for from applicants who declare this field, at any selectivity.
- Quantitative rigor: calculus or statistics and a strong math record
- Leadership with results: a club, a job, a venture, anything with numbers attached
- At schools with a separate business school, the business school's own rate is the one that matters
- Run your odds with the major set: your estimate at University of South Alabama for business, management and marketing →
Field guide: how admissions works for this major across schools.
Where else to study business, management and marketing
Other colleges in Alabama and at a similar selectivity that award bachelor's degrees in this field.
Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Alabama →
More majors at University of South Alabama
The other fields University of South Alabama graduates the most students in, 2023.
Questions about business, management and marketing at University of South Alabama
How many students major in business, management and marketing at University of South Alabama?
197 students earned a bachelor's degree in business, management and marketing at University of South Alabama in 2023, 11.1% of that year's 1,772 graduates (IPEDS completions, first majors).
Is business, management and marketing competitive at University of South Alabama?
University of South Alabama admitted 8,247 of 12,593 applicants for fall 2023 (71%), and the middle 50% of admitted students scored 970 to 1190 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of South Alabama. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of South Alabama's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
What is the acceptance rate for business, management and marketing at University of South Alabama?
There is no official major-level acceptance rate; University of South Alabama reports one school-wide figure, 71%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.
Is University of South Alabama known for business, management and marketing?
By output, business, management and marketing is the third most common field at University of South Alabama and less common there than at the average U.S. college (11.1% of graduates versus 18.64% nationally).
Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.