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IPEDS 2023 completions · bachelor's degrees · first majors

Business, Management and Marketing at University of Alabama at Birmingham

In 2023, 543 of the 2,945 students who finished a bachelor's degree at University of Alabama at Birmingham did so in business, management and marketing: 18.4% of the class and the second most common major on campus. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at University of Alabama at Birmingham it is 1x that, about as common. 42% of those graduates were women.

Degrees awarded
543
2023, bachelor's
Share of graduates
18.4%
of 2,945 graduates
Rank at the school
#2
by degrees awarded
vs national share
1x
18.64% of U.S. bachelor's
Women
42%
of these graduates
School acceptance rate
88%
9,655 of 10,919 admitted
Your odds at University of Alabama at Birmingham
Three numbers, no account, the same published model the full calculator runs.

Is business, management and marketing competitive at University of Alabama at Birmingham?

Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.

University of Alabama at Birmingham admitted 9,655 of 10,919 applicants for fall 2023 (88%), and the middle 50% of admitted students scored 1210 to 1450 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of Alabama at Birmingham. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of Alabama at Birmingham's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

How to apply to University of Alabama at Birmingham for business, management and marketing

What readers look for from applicants who declare this field, at any selectivity.

  1. Quantitative rigor: calculus or statistics and a strong math record
  2. Leadership with results: a club, a job, a venture, anything with numbers attached
  3. At schools with a separate business school, the business school's own rate is the one that matters
  4. Run your odds with the major set: your estimate at University of Alabama at Birmingham for business, management and marketing →

Field guide: how admissions works for this major across schools.

Where else to study business, management and marketing

Other colleges in Alabama and at a similar selectivity that award bachelor's degrees in this field.

CollegeDegrees (2023)Share of gradsAcceptance rate
University of Alabama at Birmingham54318.4%88%
Oakwood University · AL2714.3%45%
Auburn University · AL1,52626.3%46%
Tuskegee University · AL267.8%49%
Montevallo · AL7117.9%54%
Miles College · AL5334.9%55%
Alabama A&M University · AL9916.8%58%

Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Alabama →

More majors at University of Alabama at Birmingham

The other fields University of Alabama at Birmingham graduates the most students in, 2023.

Health Professions and Related Programs · 603Biological and Biomedical Sciences · 457Psychology · 234Education · 166Engineering · 166Homeland Security, Law Enforcement and Firefighting · 110Computer and Information Sciences · 108Liberal Arts and General Studies · 93Visual and Performing Arts · 84Social Sciences · 81Communication and Journalism · 58University of Alabama at Birmingham admissions profile →

Questions about business, management and marketing at University of Alabama at Birmingham

How many students major in business, management and marketing at University of Alabama at Birmingham?

543 students earned a bachelor's degree in business, management and marketing at University of Alabama at Birmingham in 2023, 18.4% of that year's 2,945 graduates (IPEDS completions, first majors).

Is business, management and marketing competitive at University of Alabama at Birmingham?

University of Alabama at Birmingham admitted 9,655 of 10,919 applicants for fall 2023 (88%), and the middle 50% of admitted students scored 1210 to 1450 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at University of Alabama at Birmingham. CollegeCalcAI's published model treats "Business / Economics" as more competitive than University of Alabama at Birmingham's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

What is the acceptance rate for business, management and marketing at University of Alabama at Birmingham?

There is no official major-level acceptance rate; University of Alabama at Birmingham reports one school-wide figure, 88%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.

Is University of Alabama at Birmingham known for business, management and marketing?

By output, business, management and marketing is the second most common field at University of Alabama at Birmingham and about as common there than at the average U.S. college (18.4% of graduates versus 18.64% nationally).

Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.