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IPEDS 2023 completions · bachelor's degrees · first majors

Business, Management and Marketing at UNC Wilmington

In 2023, 665 of the 3,689 students who finished a bachelor's degree at UNC Wilmington did so in business, management and marketing: 18% of the class and the second most common major on campus. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at UNC Wilmington it is 1x that, about as common. 38% of those graduates were women.

Degrees awarded
665
2023, bachelor's
Share of graduates
18%
of 3,689 graduates
Rank at the school
#2
by degrees awarded
vs national share
1x
18.64% of U.S. bachelor's
Women
38%
of these graduates
School acceptance rate
64%
12,856 of 17,370 admitted
Your odds at UNC Wilmington
Three numbers, no account, the same published model the full calculator runs.

Is business, management and marketing competitive at UNC Wilmington?

Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.

UNC Wilmington admitted 12,856 of 17,370 applicants for fall 2023 (64%), and the middle 50% of admitted students scored 1230 to 1340 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at UNC Wilmington. CollegeCalcAI's published model treats "Business / Economics" as more competitive than UNC Wilmington's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

How to apply to UNC Wilmington for business, management and marketing

What readers look for from applicants who declare this field, at any selectivity.

  1. Quantitative rigor: calculus or statistics and a strong math record
  2. Leadership with results: a club, a job, a venture, anything with numbers attached
  3. At schools with a separate business school, the business school's own rate is the one that matters
  4. Run your odds with the major set: your estimate at UNC Wilmington for business, management and marketing →

Field guide: how admissions works for this major across schools.

Where else to study business, management and marketing

Other colleges in North Carolina and at a similar selectivity that award bachelor's degrees in this field.

CollegeDegrees (2023)Share of gradsAcceptance rate
UNC Wilmington66518%64%
University of North Carolina · NC5049.5%15%
Wake Forest University · NC29922.4%22%
Carolina University · NC2235.5%40%
NC State University · NC1,15717.4%42%
Johnson C. Smith University · NC4622.2%45%
North Carolina A&T State University · NC27412.2%50%

Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in North Carolina →

More majors at UNC Wilmington

The other fields UNC Wilmington graduates the most students in, 2023.

Health Professions and Related Programs · 976Psychology · 299Biological and Biomedical Sciences · 246Parks, Recreation, Leisure and Fitness Studies · 231Social Sciences · 189Communication and Journalism · 184Visual and Performing Arts · 147Computer and Information Sciences · 142Education · 129Natural Resources and Conservation · 110Public Administration and Social Service · 73UNC Wilmington admissions profile →

Questions about business, management and marketing at UNC Wilmington

How many students major in business, management and marketing at UNC Wilmington?

665 students earned a bachelor's degree in business, management and marketing at UNC Wilmington in 2023, 18% of that year's 3,689 graduates (IPEDS completions, first majors).

Is business, management and marketing competitive at UNC Wilmington?

UNC Wilmington admitted 12,856 of 17,370 applicants for fall 2023 (64%), and the middle 50% of admitted students scored 1230 to 1340 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at UNC Wilmington. CollegeCalcAI's published model treats "Business / Economics" as more competitive than UNC Wilmington's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

What is the acceptance rate for business, management and marketing at UNC Wilmington?

There is no official major-level acceptance rate; UNC Wilmington reports one school-wide figure, 64%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.

Is UNC Wilmington known for business, management and marketing?

By output, business, management and marketing is the second most common field at UNC Wilmington and about as common there than at the average U.S. college (18% of graduates versus 18.64% nationally).

Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.