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IPEDS 2023 completions · bachelor's degrees · first majors

Business, Management and Marketing at Oakland University

Business, Management and Marketing is the second most common field at Oakland University: 540 graduates in 2023, or 17.5% of everyone who completed a bachelor's degree there that year. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at Oakland University it is 0.9x that, about as common. 47% of those graduates were women.

Degrees awarded
540
2023, bachelor's
Share of graduates
17.5%
of 3,080 graduates
Rank at the school
#2
by degrees awarded
vs national share
0.9x
18.64% of U.S. bachelor's
Women
47%
of these graduates
School acceptance rate
88%
8,708 of 12,398 admitted
Your odds at Oakland University
Three numbers, no account, the same published model the full calculator runs.

Is business, management and marketing competitive at Oakland University?

Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.

Oakland University admitted 8,708 of 12,398 applicants for fall 2023 (88%), and the middle 50% of admitted students scored 1030 to 1230 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at Oakland University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than Oakland University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

How to apply to Oakland University for business, management and marketing

What readers look for from applicants who declare this field, at any selectivity.

  1. Quantitative rigor: calculus or statistics and a strong math record
  2. Leadership with results: a club, a job, a venture, anything with numbers attached
  3. At schools with a separate business school, the business school's own rate is the one that matters
  4. Run your odds with the major set: your estimate at Oakland University for business, management and marketing →

Field guide: how admissions works for this major across schools.

Where else to study business, management and marketing

Other colleges in Michigan and at a similar selectivity that award bachelor's degrees in this field.

CollegeDegrees (2023)Share of gradsAcceptance rate
Oakland University54017.5%88%
University of Michigan · MI6557.8%16%
Hillsdale College · MI4813.5%21%
Spring Arbor University · MI4519.5%52%
Lawrence Technological University · MI247.3%56%
UM Dearborn · MI21516.3%56%
Alma College · MI6121.6%57%

Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Michigan →

More majors at Oakland University

The other fields Oakland University graduates the most students in, 2023.

Health Professions and Related Programs · 733Engineering · 252Psychology · 204Education · 187Computer and Information Sciences · 158Visual and Performing Arts · 153Liberal Arts and General Studies · 142Biological and Biomedical Sciences · 130Communication and Journalism · 97Public Administration and Social Service · 88Social Sciences · 83Oakland University admissions profile →

Questions about business, management and marketing at Oakland University

How many students major in business, management and marketing at Oakland University?

540 students earned a bachelor's degree in business, management and marketing at Oakland University in 2023, 17.5% of that year's 3,080 graduates (IPEDS completions, first majors).

Is business, management and marketing competitive at Oakland University?

Oakland University admitted 8,708 of 12,398 applicants for fall 2023 (88%), and the middle 50% of admitted students scored 1030 to 1230 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at Oakland University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than Oakland University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

What is the acceptance rate for business, management and marketing at Oakland University?

There is no official major-level acceptance rate; Oakland University reports one school-wide figure, 88%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.

Is Oakland University known for business, management and marketing?

By output, business, management and marketing is the second most common field at Oakland University and about as common there than at the average U.S. college (17.5% of graduates versus 18.64% nationally).

Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.