Business, Management and Marketing at James Madison University
James Madison University awarded 652 bachelor's degrees in business, management and marketing in 2023, 13.8% of its 4,708 graduates, which makes it the second most common field of study at the school. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at James Madison University it is 0.7x that, less common. 46% of those graduates were women.
Is business, management and marketing competitive at James Madison University?
Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.
James Madison University admitted 27,258 of 35,750 applicants for fall 2023 (72%), and the middle 50% of admitted students scored 1170 to 1340 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at James Madison University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than James Madison University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
How to apply to James Madison University for business, management and marketing
What readers look for from applicants who declare this field, at any selectivity.
- Quantitative rigor: calculus or statistics and a strong math record
- Leadership with results: a club, a job, a venture, anything with numbers attached
- At schools with a separate business school, the business school's own rate is the one that matters
- Run your odds with the major set: your estimate at James Madison University for business, management and marketing →
Field guide: how admissions works for this major across schools.
Where else to study business, management and marketing
Other colleges in Virginia and at a similar selectivity that award bachelor's degrees in this field.
Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Virginia →
More majors at James Madison University
The other fields James Madison University graduates the most students in, 2023.
Questions about business, management and marketing at James Madison University
How many students major in business, management and marketing at James Madison University?
652 students earned a bachelor's degree in business, management and marketing at James Madison University in 2023, 13.8% of that year's 4,708 graduates (IPEDS completions, first majors).
Is business, management and marketing competitive at James Madison University?
James Madison University admitted 27,258 of 35,750 applicants for fall 2023 (72%), and the middle 50% of admitted students scored 1170 to 1340 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at James Madison University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than James Madison University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.
What is the acceptance rate for business, management and marketing at James Madison University?
There is no official major-level acceptance rate; James Madison University reports one school-wide figure, 72%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.
Is James Madison University known for business, management and marketing?
By output, business, management and marketing is the second most common field at James Madison University and less common there than at the average U.S. college (13.8% of graduates versus 18.64% nationally).
Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.