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IPEDS 2023 completions · bachelor's degrees · first majors

Business, Management and Marketing at Indiana University

In 2023, 2,444 of the 7,340 students who finished a bachelor's degree at Indiana University did so in business, management and marketing: 33.3% of the class and the most common major on campus. Across all 2,440 reporting institutions the field accounts for 18.64% of bachelor's degrees; at Indiana University it is 1.8x that, more concentrated. 33% of those graduates were women.

Degrees awarded
2,444
2023, bachelor's
Share of graduates
33.3%
of 7,340 graduates
Rank at the school
#1
by degrees awarded
vs national share
1.8x
18.64% of U.S. bachelor's
Women
33%
of these graduates
School acceptance rate
78%
43,624 of 54,279 admitted
Your odds at Indiana University
Three numbers, no account, the same published model the full calculator runs.

Is business, management and marketing competitive at Indiana University?

Colleges report one admission rate for the whole school; here is the bar you are actually measured against, and how the model treats this major.

Indiana University admitted 43,624 of 54,279 applicants for fall 2023 (78%), and the middle 50% of admitted students scored 1170 to 1400 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at Indiana University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than Indiana University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

How to apply to Indiana University for business, management and marketing

What readers look for from applicants who declare this field, at any selectivity.

  1. Quantitative rigor: calculus or statistics and a strong math record
  2. Leadership with results: a club, a job, a venture, anything with numbers attached
  3. At schools with a separate business school, the business school's own rate is the one that matters
  4. Run your odds with the major set: your estimate at Indiana University for business, management and marketing →

Field guide: how admissions works for this major across schools.

Where else to study business, management and marketing

Other colleges in Indiana and at a similar selectivity that award bachelor's degrees in this field.

CollegeDegrees (2023)Share of gradsAcceptance rate
Indiana University2,44433.3%78%
University of Notre Dame · IN58524.8%11%
Purdue University · IN1,06211.7%50%
Calumet College of St. Joseph · IN2015.6%65%
U of Indianapolis · IN20026.5%67%
IU East · IN13221.1%67%
Franklin College · IN3719.4%70%

Every college ranked by business, management and marketing graduates: colleges that graduate the most business, management and marketing majors → · Business, Management and Marketing colleges in Indiana →

More majors at Indiana University

The other fields Indiana University graduates the most students in, 2023.

Biological and Biomedical Sciences · 658Parks, Recreation, Leisure and Fitness Studies · 496Communication and Journalism · 453Computer and Information Sciences · 443Public Administration and Social Service · 379Psychology · 362Visual and Performing Arts · 349Social Sciences · 325Education · 266Health Professions and Related Programs · 264Liberal Arts and General Studies · 196Indiana University admissions profile →

Questions about business, management and marketing at Indiana University

How many students major in business, management and marketing at Indiana University?

2,444 students earned a bachelor's degree in business, management and marketing at Indiana University in 2023, 33.3% of that year's 7,340 graduates (IPEDS completions, first majors).

Is business, management and marketing competitive at Indiana University?

Indiana University admitted 43,624 of 54,279 applicants for fall 2023 (78%), and the middle 50% of admitted students scored 1170 to 1400 on the SAT. Colleges report admissions at the school level, not by major, so there is no published acceptance rate for business, management and marketing at Indiana University. CollegeCalcAI's published model treats "Business / Economics" as more competitive than Indiana University's overall rate (multiplier 0.95 on the effective admit rate), so an applicant declaring this field is scored against a slightly higher bar.

What is the acceptance rate for business, management and marketing at Indiana University?

There is no official major-level acceptance rate; Indiana University reports one school-wide figure, 78%. Some programs (direct-admit nursing, engineering and business schools) select separately and can be more selective than the school overall. CollegeCalcAI's calculator applies its published per-major adjustment and shows your estimate for this school with the major set.

Is Indiana University known for business, management and marketing?

By output, business, management and marketing is the most common field at Indiana University and more concentrated there than at the average U.S. college (33.3% of graduates versus 18.64% nationally).

Source: U.S. Department of Education, IPEDS 2023 Completions (bachelor's degrees, first majors, CIP 2-digit series). Admissions counts: IPEDS 2023. Built 2026-09-19. Estimates from CollegeCalcAI are not predictions or guarantees.